You have a product or service that people want. But do they know you exist? That is the conundrum that every business faces. Cable advertising sounds like an appealing option, but how much does cable advertising cost?
You may be surprised to learn that cable advertising is in fact a low-cost option and one of the most targeted mediums available to you.
Since cable advertising can be targeted in more ways than any other advertising medium, you can keep costs low and focus your funds on getting your message in front of your target customers. This means less waste, and less chance that you will be paying to be in front of people who have no use for your products or services.
How targeted is cable? Very! Cable advertising can be targeted in the following ways:
- Geographically: Reach only the areas of your city that you want to reach.
- Demographically: There’s a show for everything these days. We can match your message to the shows that a potential customer is likely viewing.
- On Demand: Only air when someone presses play. Buy blocks of impressions and be sure your commercial is seen by a targeted audience.
Costs per airing in select areas and zones can be as low as $10 to $15 per airing. Larger audiences will have a higher price tags depending on demand and reach of each individual show and zone a cable commercial airs in, sometimes $100+ in major cities and larger zones.
If you would like to find out how much cable advertising would cost for your business, give us a call direct (231)468-9972. Or fill out the form below and a cable advertising expert will get back to you right away!